← GOOGL
GOOGL
Alphabet Inc. Segment Breakdown
Google Search & Other
YouTube Advertising
Google Network
Google Cloud
Subscriptions, Platforms & Devices
Other Revenues
Advertising Revenue
Google Network Members Properties
Google Properties
Google Advertising Revenue
| Segment | FY2016 | FY2017 | FY2018 | FY2019 | FY2020 | FY2021 | FY2022 | FY2023 | FY2024 | FY2025 |
|---|---|---|---|---|---|---|---|---|---|---|
| Revenue ($M) | ||||||||||
| Google Search & Other | — | 69,811
63% |
85,296
62%+22% |
98,115
61%+15% |
104,062
57%+6% |
148,951
58%+43% |
162,450
57%+9% |
175,033
57%+8% |
198,084
57%+13% |
224,532
56%+13% |
| YouTube Advertising | — | 8,150
7% |
11,155
8%+37% |
15,149
9%+36% |
19,772
11%+31% |
28,845
11%+46% |
29,243
10%+1% |
31,510
10%+8% |
36,147
10%+15% |
40,367
10%+12% |
| Google Network | 15,598
17% |
17,616
16%+13% |
20,010
15%+14% |
21,547
13%+8% |
23,090
13%+7% |
31,701
12%+37% |
32,780
12%+3% |
31,312
10%-4% |
30,359
9%-3% |
29,792
7%-2% |
| Google Cloud | — | 4,056
4% |
5,838
4%+44% |
8,918
6%+53% |
— | — | — | — | — | — |
| Subscriptions, Platforms & Devices | — | — | — | — | — | 28,032
11% |
29,055
10%+4% |
34,688
11%+19% |
40,340
12%+16% |
48,030
12%+19% |
| Other Revenues | 10,601
12% |
10,914
10%+3% |
14,063
10%+29% |
17,014
11%+21% |
21,711
12%+28% |
28,032
11%+29% |
29,055
10%+4% |
— | — | — |
| Advertising Revenue | 79,383
88% |
95,375
86%+20% |
116,318
85%+22% |
— | — | — | — | — | — | — |
| Google Network Members Properties | 15,598
17% |
17,616
16%+13% |
20,010
15%+14% |
21,547
13%+8% |
23,090
13%+7% |
31,701
12%+37% |
— | — | — | — |
| Google Properties | 63,785
71% |
77,961
70%+22% |
96,451
70%+24% |
113,264
70%+17% |
— | — | — | — | — | — |
| Google Advertising Revenue | — | 95,577
86% |
116,461
85%+22% |
134,811
83%+16% |
146,924
80%+9% |
209,497
81%+43% |
224,473
79%+7% |
237,855
77%+6% |
264,590
76%+11% |
294,691
73%+11% |
| Total (check) | 184,965 | 397,076 | 485,602 | 430,365 | 338,649 | 506,759 | 507,056 | 510,398 | 569,520 | 637,412 |
| Operating Margin % | ||||||||||
| Google Search & Other | — | — | — | — | — | — | — | — | — | — |
| YouTube Advertising | — | — | — | — | — | — | — | — | — | — |
| Google Network | — | — | — | — | — | — | — | — | — | — |
| Google Cloud | — | — | — | — | — | — | — | — | — | — |
| Subscriptions, Platforms & Devices | — | — | — | — | — | — | — | — | — | — |
| Other Revenues | — | — | — | — | — | — | — | — | — | — |
| Advertising Revenue | — | — | — | — | — | — | — | — | — | — |
| Google Network Members Properties | — | — | — | — | — | — | — | — | — | — |
| Google Properties | — | — | — | — | — | — | — | — | — | — |
| Google Advertising Revenue | — | — | — | — | — | — | — | — | — | — |
Source: SEC EDGAR XBRL instance documents (GOOGL 10-K filings).
Revenue and operating income per segment as tagged by the company under
us-gaap:StatementBusinessSegmentsAxis.